Vend Smarter: A Vendor’s Guide to Profitable Events

Stop guessing at events.

Vend Smarter is the ultimate vendor blueprint for entrepreneurs who want to turn pop-ups, expos, festivals, and markets into real profit, not expensive lessons.

Written by Mimi Johnson, founder of Grind Pretty and a seasoned vendor and event producer, this guide breaks down exactly what successful vendors do differently before, during, and after event day.

Whether you sell products or services, this ebook will help you show up with strategy, confidence, and a clear plan to win.

Inside, you’ll learn how to:

• Choose events that are actually worth your money

• Create event-only offers that drive fast sales

• Set up a booth that attracts customers in seconds

• Capture leads so you get paid after the event ends

• Sell without feeling awkward or pushy

• Follow up with a system that turns conversations into customers

• Avoid the most common vendor mistakes that cost you profit

This is not theory.
This is real-world strategy built from experience.

If you are ready to stop vending on vibes and start vending with intention, Vend Smarter is your playbook.

What’s Included

✔ Full digital ebook (instant download)
✔ Vendor decision-making framework
✔ Booth psychology + conversion strategies
✔ Event-day packing and prep checklists
✔ Vendor Master Checklist printable

Perfect For

• Product-based vendors

• Service providers booking clients

• Beauty, wellness, and lifestyle brands

• Pop-up shop owners

• First-time vendors and seasoned sellers ready to level up

Format

Digital Ebook (PDF Download)

Ready to vend smarter and profit bigger?
Add to cart and get the full vendor strategy blueprint instantly.